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Indian Farmer

Project type

Brand Identity , Logo Design


Feb (2023)

One-stop solution for farmers to learn modern-day techniques and explore a whole new world of farming to get better produce. They are on a mission to shatter stereotypes, transform people’s perspective towards farming and provide solutions for real-world problems.

Indian Farmer wanted a relevant and modern-looking yet traditionally appealing brand identity to convey a clear message to their audience.

We made concepts by considering that Indian Farmer is a ‘brand’, not just a YouTube Channel. We came up with ideas that conveyed love towards the community and portrayed an amalgamation of innovative technology and traditional farming.

A logo symbolising people who belong to the farming and agricultural community was born that we creatively incorporated into the wordmark.